Privacy Policy

1. Introduction

This Privacy Policy explains how Apexyn Labs (“we”, “us”, “our”) collects, uses, and protects your personal data when you visit or make a purchase from this website (the “Site”).

We are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data controller

The data controller responsible for your personal data is:

Apexyn Labs

Email: apexynlabs@gmail.com

3. Personal data we collect

We may collect and process the following categories of personal data:

4. Legal basis for processing

We process your data under the following legal bases:

• Contract – to process and fulfil your orders
• Legal obligation – for tax, accounting, and regulatory requirements
• Legitimate interests – to improve our website, prevent fraud, and operate our business
• Consent – for marketing communications and non-essential cookies

5. How we use your data

We use your personal data to:

• Process and deliver orders
• Provide customer support
• Send order confirmations and updates
• Improve website functionality and user experience
• Detect and prevent fraud
• Send marketing communications (only if you opt in)

6. Sharing your data

We only share your data with trusted third parties where necessary, including:

• Payment processors
• Shipping and logistics providers
• Website hosting and ecommerce platforms
• Analytics and marketing providers

All third parties are required to process your data securely and in accordance with applicable laws.

We do not sell your personal data.

7. International data transfers

Some of our service providers may process data outside the UK.

Where this occurs, we ensure appropriate safeguards are in place, including:

• Transfers to countries with adequacy decisions
• Standard Contractual Clauses (SCCs)

8. Data retention

We retain personal data only as long as necessary:

• Order and transaction data: 6 years (for legal and tax purposes)
• Customer support communications: up to 2 years
• Marketing data: until you withdraw consent or unsubscribe

After this period, data is securely deleted or anonymised.

9. Your rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Restrict processing
• Object to processing (including marketing)
• Request data portability

You also have the right to lodge a complaint with the Information Commissioner’s Office if you believe your data has been handled unlawfully.

To exercise your rights, contact: apexynlabs@gmail.com

10. Cookies & tracking

We use cookies and similar technologies to:

• Ensure website functionality
• Analyse traffic and performance
• Improve user experience
• Support marketing and advertising

You can control cookies through your browser settings or via our cookie consent banner.

11. Marketing communications

If you opt in, we may send you emails about:

• New products
• Promotions and offers

You can unsubscribe at any time using the link in our emails.

12. Data security

We implement appropriate technical and organisational security measures, including:

• Encrypted connections (SSL)
• Secure hosting environments
• Restricted data access

However, no system is completely secure, and we cannot guarantee absolute security.

13. Third-party links

Our Site may contain links to third-party websites. We are not responsible for their privacy policies or practices.

14. Changes to this policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated revision date.

15. Contact

For any questions about this Privacy Policy or your personal data:

Apexyn Labs

Last updated: 19 March 2026

Governed by the laws of England and Wales

Email: apexynlabs@gmail.com